UX Strategy for a Rewards Program.

Task: Redefine the rewards user flow for scooter rental company. The task was to explore opportunities for increasing engagements, revenue and expand brand awareness.

Solutions: New features introduction such as earning points, redeeming points, VIP and more.

 
  • Project: REVEL Mobile Application

  • User Flow: Rewards Program

  • Delivery: Keynote Presentation Deck

  • Methods: Hi-Fid Prototype ( Figma) Animation (Principle)

  • UX Documentation: Research, Insights, Personas

Project Documentation.

Project prototype was completed using Figma. Final visualization animation for presentation purposes was created in Principle.

 

UX helps farmers sell produce locally.

Problem to solve: How we may help local farmers to sell more produce locally while saving on cost of transportation and storage?

 
  • Project: Local US Farm

  • UX Research: How many Local Farms in NJ? Channels of distribution for local produce

  • Delivery: Keynote Investors Pitch Presentation Deck

  • Methods: Hi-Fid Prototype ( Figma) Animation (Principle)

  • UX Documentation: Research, User Journey Map

“In the recent survey, there were 2.02 million U.S. farms in 2020, down from 2.20 million in 2007.”

— Google

“Small American Farmers are nearing extinction” 

- TIME Magazine


Suggested Main User story statement to start with:

-“As a farmer, I want to use digital platform, so that I can sell my produce quickly.”

App helping farmers to sell farm-fresh produce to a local community.

  1. Farmer registers his farm as farmers stand on the digital marketplace

  2. Uploads photos of the products available for sale current week

  3. The app notifies customers about available produce for pick-up or delivery

  4. Farmer gets a notification about successful delivery

Desktop Application for Farmers Market Platform.

  1. The application serves as a networking platform for farmers to connect, make posts and combine deliveries

  2. The platform will allow a customer user group to browse local farm stands and place orders for delivery or pick up

 

UX Research for a specialty app.

Problem to solve: How our team can identify the value of a brand new specialty application?

 
  • Project: The Home Depot

  • UX Research: Finding a value in FBS specialty app - Disaster Relief App

  • Delivery: Google Slides Meeting Presentation

  • Methods: Qualitative Research

UX/UI for Family Tree App.

The app helps multigenerational families to save, share and collect data to create an online family tree.

Task: Create a digital platform for mobile and desktop so the user can upload, share and store family memorabilia and create a family tree.

Solutions: Easy to use digital application simple enough to be used by older generation members of the family.

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Design Thinking